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Tangible Communication and Brand Experience

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About this event


Burns May Event Banner NEW

Join us to explore how, for 45 years, we’ve brought brand stories to life through thoughtfully crafted print and direct mail solutions. We’ll highlight how physical communication complements digital strategies to build credibility, strengthen brand awareness, and drive meaningful audience engagement.

RSVP by May 19, 2026, at 12 p.m. Snacks and beverages will be served.

During the event, you will see the intersection of technology and craftsmanship, focusing on:

Precision and Personalization: Explore how our advanced variable data printing technology allows for highly personalized messaging, imagery, and offers for individual recipients on a mass scale, ensuring relevance and maximizing impact.

Quality and Brand Consistency: See firsthand the measures we take to ensure high-resolution printing, vibrant color accuracy, and premium paper stock selections that reflect brand guidelines and professional quality across all materials.

Data, Security and Compliance: Gain insight into our data management protocols, which are crucial for protecting sensitive information and maintaining trust with clients and the public. Learn more about list purchases and the qualifiers available to hone in on key demographics.

Strategic Direct Mail Integration: Understand the process of postal optimization and how direct mail campaigns can be strategically integrated into an omnichannel marketing approach, including unique QR codes and personalized URLs for seamless tracking and performance measurement.

End-to-End Solutions: Observe the complete workflow—from initial design and data processing to high-speed printing, finishing (trimming, folding, inserting), and mailing—all managed in-house to ensure consistency and efficiency.

Promotional Products and Apparel: While not produced in house, these physical representations of brand identity are also available and can be viewed in our small showroom.


Hosted / Presented By


Burns Printing & Mailing
Burns Printing & Mailing
https://burnsmp.com/

Parking


Complimentary parking is available in the Blount Mansion lot. The lot entrance is located on the side street between Blount Mansion (the yellow frame house) and the Craighead-Jackson House (the historic brick building). Follow the drive as it curves behind the mansion to reach the Visitor Center, where all programs will be held.

Additional street parking is available along the side street in front of the Craighead-Jackson House.



Burns Printing & Mailing
Tombras School of Advertising & Public Relations
Tennessee Valley Authority
First Horizon Bank

Proud Sponsor of PRSA Volunteer Chapter




Date and Time

Thursday, May 21, 2026, 8:15 AM until 9:30 AM Eastern Time (US & Canada) (UTC-05:00)

Location

Blount Mansion
200 W Hill Ave
Knoxville, TN  37902
USA

Category

Education

Registration Info

Registration is required before Tuesday, May 19, 2026 at 12:00 PM

Capacity

30 Total Slots

Number of People Who Will Attend

RSVP
(No Fee)
RSVP Now

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