The recent Rocky Top Revolution is proof positive that social media ignites online fury and stokes offline uprisings. Read More
Tag: content
Podcasts have become the new talk radio
As media continues to mutate, podcasts are emerging as the new talk radio. Well, sort of. Read More
Power of influencer marketing
Smart brands have discovered the power of influencer marketing. While they may not have given up on telling their own stories, businesses are trusting digital personalities to tout their products and services, because consumers are tuning out traditional advertising. In fact, eMarketer predicts more than 86 million Americans will use ad-blocking software in 2017. Nearly three-quarters… Read More