Event Recap: Training Your Ethical Mind
Mark W. McClennan APR visits the University of Tennessee, Knoxville to speak on the importance of training your ethical mind.
ethics
Resolutions: Getting Back in PR Shape
If you are experiencing that feeling with public relations, here are steps that may help you get back into PR shape – and tactics to maintain good PR health throughout the year.
Recap: Effective Strategies for Handling a Crisis
On Wednesday, Sept. 14, at the Rothchild Catering & Event Center, PRSA Volunteer Chapter and the American Marketing Association held a panel on Effective Strategies for Handling a Crisis. Dylan Jones, BA., Gail E. Rymer, BS., and Mary Ellen Miller,… Read More »Recap: Effective Strategies for Handling a Crisis
Ethics in Journalism and Public Relations: It’s Personal
“Journalism is printing what someone else does not want printed (or published); everything else is Public Relations.” – Attributed to George Orwell That quote by author George Orwell has been making the rounds on the internet and social media for… Read More »Ethics in Journalism and Public Relations: It’s Personal
Improve your corporate social responsibilty
Marketing your product or service is competitive these days, regardless of your field or industry. Brands are grappling for what sets them apart. What is their unique selling proposition, or what is their “secret sauce?” Tough questions in a crowded space… Read More »Improve your corporate social responsibilty
April Is APR Month – Do you know what that means?
April is APR Month — but APR Month has nothing to do with Annual Percentage Rates. A second, less recognized, definition for APR is Accreditation in Public Relations. In the world of communication professionals, Accreditation in Public Relations (APR) is… Read More »April Is APR Month – Do you know what that means?